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Squishmallows Halloween
Will the #1 plush brand in the US be the #1 Halloween costume and treat pail this year?
Details
Plush of the Year, Toy of the year, and #1 Halloween costume of the year (maybe)
Client
Jazwares
Services
Concept, Creative Direction, Production Design, Film Production, Photography, Editing
About
Plush of the Year, Toy of the year, and awarded Peoples Choice - Squishmallows has flooded the plush and collectibles industry with a huge family of sizes and styles - all unique characters - an a world-wide fandom across every age.
Brand Fact
Selling over 86 million units in over 40 countries since launching in 2017
Assets delivered:
1 video / 30+ photos
Making it happen.
Pre-production:
3 weeks
Shoot days:
2
Cast:
4
Deliverables:
Video and Photography
Creative Director:
Jon Hudson
Photographer:
Kevin Martin
DP:
Ross Warr