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Defense Brand
Introducing military grade drop protection.
Details
With a strong sense of style — blending luxury aesthetics with rugged durability — to introduce X-Doria's re-imagined range of premium Defense cases for the new iPhone X, Nitta developed a series of short sizzles to highlight the functional design and luxury look and feel of the product.
Client
Xdoria
Services
Creative Direction, Animation, Sound Design
About
Our challenge was to communicate a variety of product benefits — highlighting design and function through CG animation, motion graphics and dynamic edits. Unlike other productions, the product animation was produced by X Doria’s in-house design team, later to be delivered to Nitta to craft the story with motion graphics, compositing, audio, and editing.
The end delivery included 5 sizzles, each featuring a unique product.
Brand Fact
Defense Brand designs and manufactures high-end protective gear and accessories for mobile, wearables, AirPods, and power supplies.
Assets delivered:
5 videos
Making it happen.
Pre-production:
1 week
Production days:
4
Deliverables:
Video
Creative Director:
Jon Hudson
Animation:
Neptali Cisneros
