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After Glow
Leveling up your glow.
Details
Nitta partnered with the PDP team to produce a retail product demo for their new After Glow premium wireless headset.
Client
PDP
Services
Creative Direction, Concept, Storyboard, Design, Animation, Sound Design
About
While producing the retail product demo for PDP’s new After Glow premium wireless headset for Sony PlayStation and Microsoft Xbox the goal was to develop visuals with dynamic sound design to demonstrate the video game accessory’s performance — giving the viewer an experience of gaming within a retail environment.
The CG team developed animation using product modeling, photo-real textures, and visual effects to bring the headphones to life — mixing fast and slow motion design with CG game footage to allow sound design a variety of pacing and style to work from, ultimately playing an equal role in the viewers experience.
Brand Fact
PDP designs and develops a variety of accessories for Nintendo, Microsoft, and Sony gaming consoles.
Assets delivered:
2 videos
Making it happen.
Pre-production:
1 week
Production:
5 days
Deliverables:
Video
Creative Director:
Jon Hudson
Animation:
Yunsik Hong
Sound Deisgn:
Salami Studios
Editing:
Nitta
